Mobile app development has become an important factor for any business sector to boost their growth, increase their brand visibility, and for being available to the customers all the time. The best possible option to increase the productivity of your business is just by going digital with the help of the apps. These days people spend most of their time using smartphones for various activities rather than going outside. There is nothing wrong with this, if we are getting the same thing just by sitting at home, nobody would like to waste their time by going outside for performing the same task.
Are you looking for the Top Mobile App Development Companies in Toronto?
You can relax as we have curated a list of the Top 10 Mobile application development companies in Toronto, Canada for you based on market research, work quality, and their expertise in the field of app development.
List of The Top 10 Best Mobile App Development Companies to Hire in Toronto, Canada:
1) iQlance Solutions: 2) Hyperlink Infosystem: 3) Osellus Mobile 4) MB Creative 5) MindSea 6) Guarana Technologies 7) Evenset Inc. 8) VerticalWave Solutions 9) Quantum Mob 10) 247 Labs Inc.
iQlance Solutions is an award-winning mobile app development company in Toronto which uses cutting-edge technologies to provide the best possible services to their customers. It is also known to be the best android app development company for the aesthetic design and the functionalities they provide in the applications. They listen to the client’s requirements properly and do deep research on it to figure out what could be better to make the application get a successful hit in the market. They follow a proper methodology for efficiently executing all the projects. They have a record of delivering successful projects over the years for which they have received a pat on the back from the clients.
Hyperlink Infosystem:
Hyperlink Infosystem is one of the best mobile app development company in Toronto that develop highly efficient applications for different industrial domains. They follow a proper methodology for executing all the projects. They develop applications with fabulous design and a high level of features that help people to solve most of their day-to-day problems. They develop applications for both the android and iOS platforms. They analyze the client’s requirements thoroughly and then also provide some ideas for improvisation that will prove to be beneficial for the app when it will be introduced in the market.
Osellus Mobile:
It is one of the leading android app development company in Toronto with years of experience in delivering the best quality products. They make a proper plan which they follow in each project from design to development of the app. The final products of the Osellus Mobile will blow your mind because of the appealing design and a wide variety of functionalities incorporated in it. Their work is being appreciated by the clients over the years. They always try to add something unique in the app that makes it different from the other apps which are already available in the market.
MB Creative:
It is one of the eminent app development company in Toronto which always believe in adapting the new tools and technologies to provide a modern solution to modern problems. They take care of every small thing very carefully from the very beginning of the project to avoid any consequences in the future. Their team of designers and developers follow every guideline for developing a fully functional application. They try to make the app more attractive and user-friendly so that it creates a positive impact among the users across the world.
MindSea:
It is considered to be the best android app development company in Toronto which has a highly focused and professional team of experts who will help you in boosting your business growth just with the help of developing an app. They are continuously trying to adopt new technologies to provide the best possible solution to their customers. They will scrutinize your requirements and will offer you the finest service in your budget. They will have proper communication with you in each phase to take your feedback about the release of each development phase.
Guarana Technologies:
One of the trustworthy and best mobile app development company in Toronto with 8+ years of expertise in developing strong and scalable mobile applications. They develop a long-lasting relationship with the client because they adhere to strict timelines and quality deliverables. They meet all the expectations of the client by providing them with extraordinary solutions than the expected ones. They offer solutions that are suitable in your budget to develop a fully functional app for any domain. They always try to improve their methodologies and strategies to grow better.
EvenSet Inc:
It is one of the top leading app developers in Toronto which develops world-class mobile applications for both android and iOS platforms. They firmly believe that their work is the key factor for their success. They not only develop applications but also ensure to provide the proper maintenance after the release of the application in the market. They do a proper analysis of your requirement and try to make the application simpler and more appealing. They have been delivering successful projects over the years for which they have received positive feedback from the clients.
VerticalWave Solutions:
It is one of the renowned mobile app development company in Toronto with 12+ years of experience in developing the lovable and highly functional applications. They always adapt themselves to the changing trends in technology to meet the needs of the customers in a highly efficient manner. They do not compromise in the quality of the product which is the main thing that has made them stand in competition with the Top app developers Toronto. They also develop customized mobile applications as per the requirement and budget of the customer.
Quantum Mob:
It is a Toronto-based mobile app development company which provides end to end solutions for all the projects they execute. It is a digital firm with a zest for developing beautiful, scalable, and functional apps. They have a team of bright, passionate, and experienced individuals that add more value to their company. They provide you with the proper consultation for the project and will also give their ideas that can be of more value for the application. They have experience in developing applications for a specific platform and for cross-platform also. They will make their best efforts to convert your dream into reality
247 Labs Inc:
247 Labs Inc is the leading app development company in Toronto who develop unique applications that grabs the attention of the people across the world. They have a dedicated team of designers, developers, testers, and product owners who have mastered the skills of delivering a quality digital product. They understand the need of the customer and based on that they plan a strategy for the successful development of the project. They are always trying to evolve themselves to cope up with trending technologies emerging in the market.
Conclusion:
In the nutshell, the above-provided list of the best mobile app development companies in Toronto will help you to make a wise decision whenever you have any thought of developing a mobile app for your business. All these companies have a brilliant team of experts who can break a hard nut. Their experience will help you a lot in transforming your idea into reality. These app development companies have made it on their own to stand in the race of the top app developers Canada.
To hire the best app developers Toronto, Feel Free to contact them.
In the ever-evolving realm of front-end web development, the choice between Angular and React is a pivotal decision that both newcomers and seasoned developers must confront. Some liken this comparison to contrasting apples and oranges, as Angular is a JavaScript framework crafted with TypeScript, while React is a JavaScript library employing JSX. By augmenting React with a few libraries, it can transform into a comprehensive framework, albeit with a distinct workflow from Angular. Consequently, comparing them is not a straightforward endeavor.
However, Angular and React share a component-based architecture, offering reusable and modular elements to address similar front-end challenges. This perpetual debate of Angular versus React reverberates within the development community, fueling discussions and opinions.
So, which one prevails? This post embarks on an extensive Angular vs. React comparison, considering various factors to empower you with the insights needed to make an informed choice for your project.
iQlance, a prominent provider of app development services, specializes in constructing forward-looking, scalable applications utilizing contemporary frameworks and suitable technology stacks. If you’re grappling with the choice of technologies for your project, our development experts are at your service for a comprehensive discussion.
Now, without further ado, let’s delve into the comprehensive Angular VS React guide.
Introducing the Frameworks
ReactJS, conceived by Facebook, serves as a front-end JavaScript library for crafting user interfaces. It employs a declarative programming style to define UI states. Conversely, Angular, spearheaded by Google, operates as a front-end development framework. It is a constituent of the MEAN stack and boasts compatibility with a plethora of code editors. Angular primarily caters to the creation of dynamic websites and apps. Before engaging in a comparative discourse, let’s scrutinize these web frameworks in detail to grasp their features.
Angular:
Angular, formerly known as AngularJS or Angular 2, has been an open-source structural framework nurtured by Google since 2010. This framework harnesses TypeScript and HTML to construct web apps, single-page web apps, and hybrid apps, predominantly tailored for large-scale enterprises. Angular boasts a global footprint, contributing to notable projects such as Microsoft Office Home, BMW’s Cost Calculator for Driveaways, Xbox, Forbes, and Samsung.
Advantages of Angular:
Proficiently renders a wide array of templates with its extensive libraries.
Supports single-routing.
Facilitates behavioral inspection by enabling the injection of mock data into the controller.
Offers extension of HTML.
Promotes clean code development.
Simplifies user interface creation with data binding.
Encourages the development of reusable components.
Enables the creation of single pages interconnected with components, culminating in the final product.
Provides dependency injection.
How Angular Surpasses React:
Functions as a full-stack framework.
Offers dependency injection.
Implements two-way data binding.
Adheres to the Model-View-Controller (MVC) architecture.
Supports diverse application architectures.
React:
React, formerly React.js or ReactJS, emerged in 2013 as an open-source JavaScript library dedicated to rendering views. Unlike its predecessor, AngularJS, React exclusively focuses on the view layer. React introduced the concept of component-based architecture to web and mobile development, granting developers the freedom to select state management approaches through external libraries and frameworks. React leans towards managing state with libraries that champion working with immutable data and one-way data binding to achieve unidirectional data flow.
Advantages of React:
Embraces a simple and straightforward design philosophy.
Delivers formidable performance with the React Native Library.
Boasts a view-centric framework.
Facilitates seamless app migration.
Supports rapid updates in both server-side and front-end domains.
Simplifies app debugging.
Compatible with Android and iOS platforms.
Promotes the reuse of ReactJS codes.
Offers an accessible learning curve.
How React Excels Over Angular:
Adopts Isomorphic JavaScript.
Integrates JavaScript XML (JSX).
Leverages one-way data binding.
Provides coding flexibility.
Angular vs. React: What’s the Difference?
While it may seem simplistic to attribute the disparity between Angular and React to their labels as frameworks and libraries, the reality is more nuanced. Most React developers augment their projects with additional libraries from the React ecosystem, effectively transforming it into a comprehensive framework. This is why React frequently finds itself in the same discussions as other JavaScript frameworks like Angular and Vue.js. To grasp the true distinctions between them, a deep dive into the specifics is essential.
Angular stands as a fully-fledged JavaScript framework scripted in TypeScript, a superset of JavaScript. Initially introduced by Google in 2016 as Angular 2, it marked a complete overhaul of the reigning monarch of JavaScript development frameworks, AngularJS. The new Angular was engineered to rival React by embracing components while preserving the beloved features of Angular developers, including dependency injection (DI) and two-way data binding.
Standard features of Angular encompass:
TypeScript.
Angular CLI.
Dependency injection.
Two-way data binding.
Routing with @angular/router.
Forms with @angular/forms.
XSS protection.
HTML templates.
Component CSS encapsulation.
React, in contrast, operates as a view-centric library for rendering views. It eschews the conventional model, view, and controller (MVC) paradigm of the old AngularJSDevelopment, choosing to focus solely on the view. React catalyzed the proliferation of component-based architecture in web and mobile development, empowering developers to make strategic choices regarding state management using external libraries and frameworks. React advocates for state management with libraries that champion immutable data and one-way data binding to realize unidirectional data flow.
Standard features of React encompass:
Virtual DOM (Document Object Model).
JSX files.
XSS protection.
Functional components.
Basic state management via setState and Context API.
In summary, here are the key distinctions between Angular and React:
Feature
Angular
React
Language
TypeScript
JavaScript + JSX
JavaScript Framework
Yes
No (Library)
Data Binding
Two-way (default)
One-way (default)
Componentization
Metadata-driven
JSX-based
Dependency Injection
Built-in support
Needs additional tools
Front-end Development Approach
Client-side rendering
Virtual DOM with server-side rendering
Optimal Use-case
Enterprise apps, SPAs
Apps with complex DOM manipulation, SPAs
Now, let’s conduct a comprehensive comparison of React and Angular:
Popularity: Angular vs. React
Both frameworks have garnered popularity within developer communities and discussion forums. Yet, which one reigns supreme? Based on GitHub stars, React boasts a substantial 203k stars, while Angular follows with 86.7k stars. In a 2022 Statista survey on the most widely used web frameworks worldwide, React secured the second position, with Angular ranking fifth.
Angular’s journey commenced with AngularJS in the early 2010s, accruing significant popularity, particularly for constructing single-page applications. In 2016, Angular 2 was unveiled as a complete revamp of AngularJS, introducing a plethora of new features and enhancements. Since then, Angular has continued to evolve, delivering new releases and sustaining its appeal for web app development. However, stiff competition from other JavaScript frameworks and libraries such as Vue.js and React has dented its popularity.
React, on the other hand, consistently maintains a lead in popularity when compared to Angular. It offers rendering optimizations, a virtual DOM, and facilitates smooth transitions between versions. These attributes, combined with the ease of reusing UI components, have catapulted React to become the preferred choice for dynamic web applications.
Performance: Angular vs. React
Both frameworks possess the capability to construct high-performing web applications. However, which one offers superior speed? React enjoys a reputation for enhancing performance, but Angular does not lag significantly in this arena.
Angular optimizes coding practices comprehensively, fostering continued performance improvements. It simplifies tasks such as optimizing the digest cycle for your code structure. As you develop code for additional modules, monitoring and optimizing the loop ensures that previously assessed changes are verified.
Projects not requiring two-way data binding can employ older versions of Angular to reduce complexity. Angular introduces features like $cacheFactory, facilitating memory retention and recalculating data when needed. In terms of page rendering, Angular employs the real DOM but employs a unique mechanism of change detection combined with zones to expedite web application performance.
React boasts a virtual DOM as one of its standout features for superior application performance. The virtual DOM allows front-end developers to enact changes without the need to rewrite the entire HTML document. This accelerates performance by rendering updates swiftly and refreshing data on web pages.
React’s component reusability further enhances its competitive edge. This practice becomes critical when developers are tackling intricate logic across various projects and need to reuse components efficiently. React addresses this challenge by allowing developers to reuse system components.
Component reuse is also widespread among designers, enhancing productivity and optimizing coding practices. This extends from fundamental components like checkboxes and buttons to wrapper components and root components. Such practices culminate in consistent app performance, supporting code quality and maintenance, regardless of project complexity.
Data Binding: Angular vs. React
The most significant distinction between Angular and React revolves around state management. React leans on state management libraries like Helmet and React Router, while Angular incorporates built-in data binding. React is often augmented with the Redux library to introduce unidirectional data flow and work with immutable data. Which approach is superior?
Angular adopts two-way data binding, ensuring that model state alterations occur automatically when any interface element changes. This synchronization maintains consistency across the two data layers.
Angular binds HTML elements to model variables, altering not only their display but also their backend values. This synchronizes the two data models within a framework, enabling the creation of interactive user interfaces without the need for numerous callbacks and additional intervention from programmers. Two-way data binding emerges as the most efficient technique for fetching data from complex software applications like medical and accounting software.
React, in contrast, employs one-way data binding. Modifications to the interface model are only reflected after the model state has been updated. When UI components undergo changes, the model state remains unchanged, eliminating any alterations. This unidirectional data flow provides React developers with enhanced control over web and mobile applications.
React does not adhere to an automatic data binding approach, often leading developers into the complexities of handling objects. However, it integrates one-way data binding with two-way data binding helpers to streamline extensive data manipulation and heavy parsing tasks.
Code Quality and Maintainability: Angular vs. React
Angular:
At Simform, we leverage tools like Angular CLI to scaffold, build, and maintain high-performance Angular applications. Integrations such as Angular Core and Angular Material have improved our Angular project deliveries, enhancing code quality.
Angular CLI minimizes the learning curve and enables Angular developers to anticipate compilation behavior. It streamlines the development process, generating smooth builds and minimizing the iteration efforts that often lead to poor code quality.
Developers frequently grapple with maintainability issues when combining HTML and JavaScript due to a lack of modularization. Angular addresses these concerns by facilitating maintainable JavaScript code. It introduces an HTML extension to resolve these issues, saving valuable development hours.
React:
React introduces several practices that bolster code quality and distinguish it from other web frameworks. For instance, leveraging the Display Name string for debugging messages allows developers to identify components easily. Developers can concentrate on modern JavaScript without being encumbered by framework-specific code.
Maintaining code quality in React is simplified through the adoption of code review practices facilitated by linters. These linters enforce strict rule sets, ensuring code consistency throughout the codebase. React promotes the development of code that is reusable across small modules, preventing redundancy in practice.
React discourages developers from writing fragmented code, making it more readable for both computers and other developers. The ability to construct custom React components simplifies rendering uncontrolled input fields and identifying components efficiently through unique naming conventions.
Server-side Rendering: Angular vs. React
Angular:
Angular employs server-side rendering to generate a static view of the application before it becomes fully interactive. Clever usage of JSON and client-side caching can significantly boost server-side performance. Angular excels in reducing the traffic between the client and server, enhancing overall performance.
React:
To enhance SEO-friendliness, React facilitates server-side rendering by employing specific functions. For instance, rendering the application on the server can be accomplished by calling the Render To String function instead of Render. React’s flexibility also allows the use of Render To Static Markup to avoid creating DOM attributes like data-react-id. This approach proves useful for building simple static page generators.
Testing in Angular vs. React:
Angular:
Testing in a dynamically typed language like JavaScript poses challenges in achieving 100% test coverage. JavaScript code undergoes rigorous testing to ensure its robustness. Angular simplifies testing through features such as unit code isolation and built-in dependency injection. These features enable easy decoupling of components for testing and mocking.
Angular provides a comprehensive testing and debugging toolset for entire app projects using a single tool. In contrast, React relies on multiple tools to perform various types of testing.
React:
In React, tests often involve mocking components that do not exist in the testing environment. Tests can spy on various parts of a function and anticipate their interactions. This approach, known as mocking data or functions, is instrumental in avoiding flakiness in data retrieval. React offers predictable tests due to the availability of mocking functions.
React continuously executes test suites, running test cases as part of the development process. It provides test runners like Mocha, Ava, and Jest, capable of running tests concurrently with ongoing development processes.
Optimizing Bundle Size: Angular vs. React
Bundle size, or the file downloaded during the initial page load, holds immense significance for web applications’ performance. A larger bundle file size can extend page loading times, impacting user experience. How do Angular and React tackle this crucial aspect?
Angular:
Angular applications require a compilation process to function in a browser. Browsers do not natively understand Angular components and templates, necessitating the compiler to bridge the gap between the browser and bundled code. An increase in the bundle file size can potentially impair loading times and performance.
To expedite rendering, Angular offers Ahead-of-Time (AOT) compilation as an option. While not the default choice in Angular, it can be activated through the CLI by switching to production mode. AOT converts Angular HTML and TypeScript code into efficient JavaScript during the build phase. The browser then downloads and executes this optimized code.
React:
Bundle file size assumes paramount importance, particularly in large applications aiming for smooth performance. Analyzing bundle size is crucial, as an unchecked increase can lead to performance bottlenecks as the application expands.
React emphasizes code-splitting and compression to optimize expanding bundle sizes without compromising performance. Techniques like code-splitting and compression enable efficient optimization without negatively affecting application performance. If you wish to explore further methods for optimizing bundle size in React, refer to this article on enhancing your React app’s performance.
Learning Curve: Angular vs. React
Angular:
Angular’s learning curve is extensive and dynamic, often posing challenges for developers. Covering numerous Angular topics can be daunting initially. Nevertheless, investing time in the initial phase proves worthwhile, as it paves the way for smoother development.
Angular’s extensive array of primary elements includes directives, modules, components, services, dependency injection, and more. The learning curve for Angular is relatively steep, especially compared to React in the initial stages.
React:
React focuses on fundamental elements such as component creation, internal state management, and the utilization of props for configuration. While developers may find it slightly unconventional in the early stages, its simplicity makes it a favorable tech stack.
React does not burden developers with complex logical structures, a feature contributing to its increasing demand among developers. Learning the basics, along with state management and a routing library, equips developers to begin building applications.
Both technologies offer an array of features, toolsets, and performance benefits, making the choice between them challenging for development teams.
Recap: Pros and Cons of Angular vs. React
Let’s summarize the advantages and disadvantages of using Angular and React:
Pros of Angular:
Comprehensive functionality out of the box, including dependency injection, two-way data binding, routing, forms, templating, and security.
Dependency injection simplifies testing individual components in isolation.
Promotes consistency by adhering to “the Angular way” of app development.
Enhances productivity by providing essential features for building single-page applications.
Utilizes TypeScript, a statically typed version of JavaScript that prevents coding errors.
Offers Angular-language-service, enhancing productivity by adding features such as autocompletion, error checking, and AOT diagnostic messages to integrated development environments.
Supports MVVM (Model-View-ViewModel), facilitating the placement of view logic on the client side of applications.
Cons of Angular:
Steep learning curve, necessitating the mastery of TypeScript and Angular’s development paradigm.
Challenges arise when scaling, as two-way data binding can become unwieldy, leading to unintended side effects.
Debugging scopes can be problematic, particularly as applications expand, making it difficult to track various scopes.
Larger file sizes due to Angular’s comprehensive front-end framework may overcomplicate applications.
Potential SEO issues can emerge, though they are more a result of how a website is designed for indexing by search engine crawlers rather than the framework itself.
Pros of React:
Flexibility in choosing routers and state management systems.
Utilizes a virtual DOM to efficiently update only the portions of the DOM that require modification.
Facilitates the creation of functional components that isolate state management, resulting in stateless components.
Promotes component reuse through a combination of class and functional components.
Simplifies state management in applications requiring significant DOM manipulation with one-way data binding.
Thriving community of open-source developers offers an array of libraries and tools for web and mobile development.
React Developer Tools, a valuable Chrome DevTools extension, streamlines the inspection of React component hierarchies on webpages.
Cons of React:
Fragmented documentation due to React’s reliance on an ecosystem of libraries rather than a centralized framework.
Rapid development pace, which can be advantageous or disadvantageous, depending on how updates are managed and technical debt is addressed.
Lack of conventions, offering flexibility to developers but potentially overwhelming new users.
Potential SEO challenges that can be mitigated through server-side rendering or dynamic rendering, depending on website design.
Angular or React: Which Is Best for Your App?
Among developers, React and Angular enjoy widespread popularity and find application in diverse development scenarios. However, when compelled to choose one, React often emerges as the superior technology. React’s virtual DOM, customization options, and optimization capabilities contribute to its standing as a preferred choice for many app developers.
Hire React Native Developers to get the advantages such as ease of learning, straightforward installation, and seamless migration, making it a time-saving option for developers worldwide. However, the choice between React and Angular ultimately hinges on the specific requirements, usage, and functionality of your project.
The Final Call
As outlined above, both Angular and React empower the creation of professional-grade web applications. However, each possesses its own set of advantages and disadvantages contingent upon project size.
The comparison criteria presented herein demonstrate that Angular excels when it comes to small-scale applications. In contrast, React reigns supreme with a myriad of benefits like virtual DOMs and optimization, as highlighted in this article. Regardless of the project’s complexity, React opens up an array of opportunities for development teams.
Therefore, the final call for choosing between Angular and React Native Development Company depends on your project’s scope, objectives, and size. Select the technology that aligns most closely with your project’s specific requirements and reaps the rewards of a fruitful development journey.
At iQlance Canada a leading App Development company Toronto, we specialize in crafting responsive, scalable applications using cutting-edge frameworks and technology stacks. If you’re navigating the maze of technology choices for your project, our expert development team is at your service for a comprehensive discussion. Contact us today to embark on your development journey with confidence.
Whenever you move ahead surveying of startup failures, especially tech startups, you often give a single common reason i.e. lack of technical talent. However, according to experts, technical failures often stem from the inability of supply chain to supply the necessary tools to fulfill the vision of technological professionals or engineers. This means, the gap does not present in engineering/technology talent, but failure prevails in proper product management. Based on this, experts of React App Development Company have found a few major reasons behind failure of startup groups with relevant examples.
Run Out of Money/Cash
According to the research on tech startups, we the experienced App Developers Canada can say that about 29% of startup groups often failed because of fund crunch. This situation takes place because of many reasons, like for instance, startup failed to raise fund or spend/invest a big amount in the production and purchasing of parts. For instance, if we talk about iPhone and iPad, during that time, present prices related to production process and relevant parts were very high.
Even if we talk about iPad, we have found the cost is similar to the cost of an engineering workstation i.e. about $10,000. Indeed, this may not work whenever you target college and high school students, as they want to pay only pennies for a product. Other prime reasons related to fund crunch include failure in raising fund properly and the initial investment failed to last up to the end. The latter case often takes place because of poor/improper planning of valuable resources at a particular disposal or poor resources’ allocation in accordance with the specific requirement of the startup group.
Fail to Identify the Exact Market Pain
After this, experts of Canadian App Development Company have reported that approximately 42% startups suffer failure, as they fail to identify the exact market pain. Accordingly, even though marketers put efforts, skills and energy to resolve an interesting issue they fail to identify the one plague the entire market. They fail to identify and/or resolve any specific major problem faced by the modern market. With the availability of latest technologies and apps available, commuting becomes an easy task. In addition, Google algorithms and Amazon rules have brought drastic changes in the entire e-commerce industry. Because of this, startups should essentially understand key requirements of the modern market (tech market in this case) and should identify the ways, in which they could resolve the problem. However, irrespective of your wonderful idea, it will doom to fail if you and your team fail to identify or address an actual market pain point.
Improper Calculation Work
Next, we the App Developers reputed have observed that many of the startup companies and individual engineers/technologists/developers fail to do the calculation job properly. To understand this point, you should have a look on the inflation-adjusted price of an iPad or iPod device. You will definitely find that it is of relatively higher cost as compared to the costs of iPads and iPhones available today. Reason for this is that economic scale designed for iPod have gone down the cost associated with its parts/pieces.
Product Lacking User-friendliness
You have created a product and after that, your team founds that the product lacks user-friendliness factor i.e. its users are unable to enjoy or willing to use it. For instance, if we talk about Alibaba, Jack Ma operates any of the new technology-operable products firstly and in case he fails to do so or understands it in a right way because of his non-technical background, it is assumed that most of the people with non-technological background will not be able to understand or use it properly. In this case, it is essential for you to test the newly launched product. As per the reports generated by our Canadian App Development Company, about 17% startup companies have failed because their products lacked user-friendliness. Hence, you should keep in mind that in case your target customers/users face difficulty to use the newly launched product, they never go to buy it.
Product Lacking Sound Product Management
Unlike the time when Apple Group launched its iPod drawings for the first time, today, it highly focuses on knowledge and skills of manufacturers. Even Apple has qualified and experienced product managers, while it has direct pipeline towards the top level. Reason for this is that sound product management plays a critical role in the success of any startup and the level of authority required by a company.
Overlooking Marketing and Sales Strategies
Another prime reason, for which a large number of startups suffer loss, is that they often overlook marketing and sales strategies. Moreover, a few of them although spend big amount of money but do not come up with proper marketing strategy to implement in the market. Hence, marketers should essentially consider various important factors associated with effective marketing, which include understanding of the entire market and the way, in which product would cater to the entire market. In addition, it is essential to know the target audience. If you still have queries about significance of sales and marketing activities related to your newly launched app, we would share a good example by referring startup groups of Canada.
A majority of Canadian startup groups belongs to B2B startup groups, while B2B community does not show any type of impulse buying. In this situation, if you have strategic product, it is essential to highlight about it among functional groups consisting of your target customers into the proper alignment. Yes, you should make sure about an inbound marketing program. This step lets you to create a good reputation and achieve lucrative deals. Along with this, you should keep in mind that products, promotion and customers are the prime things to focus on as a startup company. The moment you deviate your focus from any of these factors, things will start to change.
Therefore, will full awareness on the mentioned reasons related to pitfall of startup companies, you will definitely adopt sound strategies to avoid repeating any of the aforementioned situations and become a successful startup group or a successful entrepreneur.
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